sponsorship

Brief History of Docklands Stadium naming rights

Initially the rights to Docklands were sold to Colonial Mutual for 32.5 million over ten years. When Colonial was bought by the Commonwealth Bank, those rights were sold to Telstra for $50 million. Colonial Stadium became Telstra Dome. In 2009, Etihad Airways paid $25 million for the naming rights to the stadium, triggering legal…

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Industry News – Weekend Update – Sunday, June 25th, 2017

AFL THURSDAY night football has proven a ratings winner for Channel Seven, with an average of 731,000 free-to-air viewers switching on to its seven games in the timeslot this season. The delicate art sports sponsorships: AFL star Matthew Pavlich on the balancing act RICHMOND and Greater Western Sydney are pushing to…








Industry News – Thursday, May 11th, 2017

A-league 2017 ACL – Western Sydney v Shanghai SIPG – 5,271 at Campbelltown 2017 ACL – Brisbane v Ulsan Hyundai – 3,245 at Suncorp Stadium Sydney FC’s longest serving chief executive will step down from his role during the off-season, after Tony Pignata announced his departure from the club on…


Industry News – Wednesday, May 10th, 2017

AFL THE AFL has shut down plans for immediate expansion of its national women’s league, but has foreshadowed at least two teams will be added in 2019. The five clubs who unsuccessfully sought a licence last year will receive “priority weighting” when the AFL considers additions to the foundation eight-team…







Weekend Headlines – Sat March 18 – Mon March 20, 2017

AFL AFLW – Melbourne v Fremantle – 2,500 (est) at Casey Fields AFLW – GWS v bulldogs – 6,460 at Manuka Oval, Sat TV #AFLW 7mate #AFLWGiantsDogs 145k (99k Metro Regional 46k) AFLW – Collingwood v Adelaide – 2,500 at Olympic Park AFLW – Carlton v Brisbane – 5,801 at…