2016 Club Finances

Statements

• Brisbane Bears – Fitzroy Lions Football Club
• Carlton Football Club
• Collingwood Football Club
• Essendon Football Club
• Geelong Football Club
• Hawthorn Football Club
• Melbourne Football Club
• North Melbourne Football Club
• Port Adelaide Football Club
• Richmond Football Club
• St Kilda Football Club
• Sydney Swans Football Club
• Western Bulldogs (Footscray Football Club)

Annual Reports

• Australian Football League (Full Annual Report)
• Adelaide Football Club
• Brisbane Football Club
• Carlton Football Club
• Collingwood Football Club
• Essendon Football Club
• Fremantle Football Club
• Geelong Football Club
• Gold Coast Football Club
• Hawthorn Football Club
• Melbourne Football Club
• North Melbourne Football Club
• Port Adelaide Football Club [AGM edition]
• Port Adelaide Football Club [ASIC edition]
• Richmond Football Club
• St Kilda Football Club
• Sydney Swans Football Club
• Western Bulldogs Football Club
• Western Sydney Football Club
• West Coast Eagles Football Club

Consolidated Profit/Loss

• West Coast – $7.773,779
• Hawthorn – $4,660,824
• Geelong – $2,255,116
• Western Bulldogs – $1,773,234
• St Kilda – $1,107,311
• Melbourne – $720,218
• Fremantle – $525,643
• North Melbourne – $83,039
• Sydney – $53,224
• Port Adelaide – $14,840
• Richmond – ($80,257)
• GWS – ($493,197)
• Carlton ($769,265)
• Adelaide ($1,346,077)
• Brisbane – ($1,783,506)
• Collingwood – ($2,622,623)
• Gold Coast – ($2,941,965)
• Essendon – ($9,825,37)

Revenue

• Collingwood – $71,475,457
• Hawthorn – $69,779,234
• West Coast – $61,723,404
• Geelong – $54,650,813
• Carlton – $ 54,390,069
• Essendon – $53,499, 545
• Port Adelaide – $52,768,461 – 7,281,065
• Fremantle – $50,152,735
• Sydney – $49,073,185
• Brisbane – $48,707,494
• Western Bulldogs – $48,417,018
• Adelaide – $48,327,897
• Melbourne – $47,552,639
• Richmond – $47,538,233
• St Kilda – $39,928,568
• North Melbourne – $38,548,700
• GWS – $37,602,505
• Gold Coast – $35,657,581

Revenue without Pokies/Hospitality

• West Coast – $61,723,404
• Hawthorn – $51,440,437
• Fremantle – $50,152,735
• Collingwood – $49,819,159
• Adelaide – $48,327,897
• Geelong – $45,590,438
• Port Adelaide – $45,487,396
• Western Bulldogs – $41,723,167
• Richmond – $40,320,387
• Essendon – $39,959,539
• North Melbourne – $38,548,700
• GWS – $37,602,505
• Carlton – $36,440,868
• Gold Coast – $35,657,581
• Melbourne – $35,359,354
• Brisbane – $33,514,529
• St Kilda – $37,859,436

AFL Revenue

• GWS – $23,110,553 (includes match reciepts)
• Gold Coast – $19,101,579
• St Kilda – $17,125,673 (shown as AFL distributions and “other” income)
• Brisbane – $16,753,407
• Western Bulldogs – $15,068,488 (includes 1.2 mill prize money, 3.8m future fund)
• North Melbourne – $13,803,488
• Sydney – $12,940,423
• Melbourne – $12,758,742
• Richmond – $10,478,488
• Carlton – $ 10,238,834
• Adelaide – $10,138,488
• Essendon – $9,824,470
• Hawthorn – $9,788,488
• Fremantle – $9,713,488
• Geelong – $9,512,533
• West Coast – $9,388,488
• Collingwood – $8,888,484

Membership Revenue

• Collingwood – $22,565,759 (includes matchday)
• Adelaide – $21,962,388
• West Coast – $21,030,419
• Fremantle – $16,465,873
• Sydney – $15,432,368 (includes matchday)
• Geelong – $14,341,800 (includes gate reciepts)
• Hawthorn – $12,422,423
• Essendon – $10,100,110
• Carlton – $ 8,618,194
• North Melbourne – $7,263,161
• Melbourne – $7,578,057 (includes fundraising)
• St Kilda – $6,646,174
• Western Bulldogs – $6,412,414
• Gold Coast – $5,911,475 (includes ticketing)
• Brisbane – $5,602,557 (includes Gate reciepts)
• GWS – $1,258,993 (includes merchandise)

Membership Revenue per Member

• Gold Coast – $459.89 (includes ticketing)
• Adelaide – $404.41
• West Coast – $322.96
• Fremantle – $317.24
• Geelong – $274.77 (includes gate reciepts)
• Brisbane – $240.59 (includes gate reciepts)
• Melbourne – $193.58 (includes fundraising)
• Essendon – $175.67
• st Kilda – $174.44
• Cartlon – $171.92
• Hawthorn – $164.86
• North – $160.98
• Western Bulldogs – $159.99
• GWS – $82.19 (includes merchandise)

Sponsorship Revenue

• Sydney – $18,566,389
• Collingwood – $17,024,436
• Geelong – $16,079,494 (includes fundraising)
• Hawthorn – $14,947,662
• Adelaide – $14,642,251 (includes fundraising)
• Carlton – $13,623,204
• Essendon – $12 ,493 ,197
• Richmond – $10,575,059
• GWS – $9,984,172
• Western Bulldogs – $9,684,219
• Brisbane – $9,599,634
• Melbourne – $8,916,023
• North Melbourne – $8,559,657
• Gold Coast – $8,010,663 (includes “supply rights” income)
• West Coast – $7,934,503
• Fremantle – $5,885,937
• St Kilda – $5,838,157

Pokies and Hospitality Revenue

• Collingwood – $21,656,298
• Hawthorn – $18,338,797
• Carlton – $ 17,949,201
• Brisbane – $15,192,965
• Essendon – $13,540,006
• Melbourne – $12,193,285
• Geelong – $9,060,375
• Port Adelaide – $7,281,065
• Richmond – $7,217,846
• St Kilda – $2,069,132

Pokies and Hospitality Profit

• Collingwood – $5,501,431
• Brisbane – $4,207,183
• Melbourne – $3,620,569
• Carlton – $2,760,309
• Essendon – $2,456,768
• Western Bulldogs – $1,655,519
• Port Adelaide – $684,012

Gate Reciepts and Match Returns

• Melbourne – $4,592,047
• Hawthorn – $4,372,640
• North Melbourne – $2,265,583
• Western Bulldogs – $2,109,250
• West Coast – $1,932,307

• Carlton – $1,909,420
• Fremantle – $1,645,873
• St Kilda – $1,623,290
• Essendon – $216 , 850

Merchandise

• Hawthorn – $4,020,932
• West Coast – $2,787,156
• Western Bulldogs – $2,659,877
• Essendon – $2,268,964
• Fremantle – $1,898,542
• North Melbourne – $1,764,335
• Geelong – $1,742,436
• Carlton – $ 1,093,580
• Melbourne – $986,269
• Brisbane – $817,849
• St Kilda – $791,796
• Sydney – $596,405
• Gold Coast – $449,103

Football Department Spend

• Sydney – $25,023,140
• Fremantle – $23,670,746
• GWS – $23,612,985
• West Coast – $23,344,693
• Geelong – $23,172,565
• Essendon – $22,981,249
• Collingwood – $22,959,708
• Richmond – $22,794,109
• Western Bulldogs – $22,734,238
• Port Adelaide – $22,601,361
• North Melbourne – $22,337,950
• Brisbane – $22,236,384
• Melbourne – $21,927,456
• Carlton – $ 21,598,464
• St Kilda – $20,724,493
• Hawthorn – Not completely defined.

AFL Equalisation Levy

• Collingwood – $1,405,904
• Hawthorn – $1,301,588
• Geelong – $390,000
• Essendon – $350,004

Assets

• West Coast -$65,106,517
• Hawthorn – $62,414,117
• Collingwood – $52,857,370
• Essendon – $47, 817, 356
• Western Bulldogs – $42,108,053
• Geelong – $35,036,809
• Richmond – $29,521,323
• Fremantle – $28,770,795
• Adelaide – $25,960,039
• Carlton – $24,691,073
• Port Adelaide – $18,845,224
• Melbourne – $17,484,015
• North Melbourne – $15,911,962
• GWS – $14,861,516
• St Kilda – $14,160,615
• Sydney – $9,287,014
• Brisbane – $8,195,809
• Gold Coast – $7,948,380

Liabilities

• Geelong – $25,105,827
• Hawthorn – $20,814,863
• Essendon – $20,363,757
• Adelaide – $19,764,193
• Brisbane – $19,067,673
• Collingwood – $17,546,328
• Carlton – $16,550,678
• Fremantle – $16,285,071
• Western Bulldogs – $16,040,904
• St Kilda – $14,795,190
• Port Adelaide – $14,741,959
• Melbourne – $12,644,379
• West Coast – $11,790,884
• Gold Coast – $9,549,814
• Sydney – $7,201,195
• North Melbourne – $6,164,116
• Richmond – $5,430,252
• GWS – $4,014,532

Equity

• West Coast – $53,315,633
• Hawthorn – $41,559,254
• Collingwood – $35,311,042
• Essendon – $27,453 , 599
• Western Bulldogs – $26,067,149
• Richmond – $24,091,071
• Fremantle – $12,485,724
• GWS – $10,846,984
• Geelong – $9,930,982
• North Melbourne – $9,747,846
• Carlton – $8,140,395
• Adelaide – $6,195,846
• Melbourne – $4,839,636
• Port Adelaide – $4,103,265
• Sydney – $2,085,819
• St Kilda – ($634,575)
• Gold COast ($1,601,434)
• Brisbane – ($10,871,864)