Sports Industry AU

What happens off the field in Australian Sport

2018 AFL, Club, Stadium Annual Reports

AFL

Club Reports

Stadium Annual Reports

State Leagues

Club Details

Revenue

  • West Coast – $82,265,015
  • Collingwood – $82,074,011
  • Richmond – $79,777,837
  • Hawthorn – $74,339,727
  • Geelong – $67,944,647
  • Essendon – $65,092,072
  • Carlton – $ 61,627,141
  • Port Adelaide – $59,000,643
  • Fremantle – $58,390,623
  • Adelaide – $ 56,060,913
  • Brisbane – $55,605,874
  • St Kilda – $53,864,218
  • Sydney – $54,084,840
  • Western Bulldogs – $51,576,289
  • Melbourne – $49,010,456
  • GWS – $43,453,413
  • Gold Coast – $40,042,853
  • North Melbourne – $39,618,239

Operating Profit/Loss

  • St Kilda – $10,414,960
  • West Coast – $7,621,284
  • Melbourne – $6,005,532
  • Hawthorn – $4,491,707
  • Richmond – $4,210,003
  • Geelong – $3,986,647
  • Adelaide – $ 3,828,935
  • Essendon – $2,321,871
  • Carlton – $2,611,638
  • Western Bulldogs – $2,207,274
  • Gold Coast – $1,126,788
  • North Melbourne – $564,247
  • Sydney – $520,509
  • Brisbane – $342,366
  • Fremantle – $326,776
  • Port Adelaide – $322,013
  • Collingwood – $112,052
  • GWS – ($1,985,681)

Full Profit/Loss

  • Western Bulldogs – $18,094,333 (includes $16,085,000 in land contributions)
  • West Coast – $10,894,794 (includes 3.3m in development funding)
  • St Kilda – $10,124,972 (includes $13,149,766 in funds for Moorabin Redevelopment)
  • Melbourne – $6,906,468 (includes $7,029,311 sale of Leighoak club)
  • Hawthorn – $5,060,573
  • Richmond – $4,210,003
  • Geelong – $3,976,073 (includes $5,026,345 in asset transfers from Kardinia Park Trust)
  • Essendon – $3,571,871
  • Port Adelaide – $3,179,265 (includes a revaluation gain of $4,166,586 on its land and buildings.)
  • North Melbourne – $1,535,580
  • Adelaide – $1,506,002
  • Gold Coast – $1,160,912
  • Carlton – $713,689
  • Sydney – $520,509
  • Fremantle – $326,776
  • Collingwood – $112,052
  • Brisbane – ($230,641)
  • GWS – ($1,985,681)

AFL Distributions

  • Gold Coast – $23,696,768
  • Brisbane – $23,609,188
  • GWS – $23,234,214
  • St Kilda – $20,539,315
  • Port Adelaide – $19,805,849 (includes match day and merch)
  • North Melbourne – $16,918,003
  • Melbourne – $16,336,739
  • Western Bulldogs – $16,271,119
  • Sydney – $14,886,155
  • Carlton – $14,149,443
  • Adelaide -$12,676,532
  • Richmond – $12,505,575
  • Essendon – $12,079,819
  • Geelong – $11,841,169
  • Fremantle – $11,469,122
  • Collingwood – $11,424,087
  • Hawthorn – $11,156,622
  • West Coast – $11,002,504

Membership & Ticket Sales

  • West Coast – $34,700,713
  • Richmond – $29,645,214 (includes Merchandise)
  • Collingwood – $23,871,536
  • Adelaide – $21,497,388
  • Fremantle – $20,659,207
  • Geelong – $18,055,330
  • Hawthorn – $17,809,149
  • Sydney – $16,375,126
  • Essendon – $16,098,158
  • Melbourne – $15,190,267
  • Carlton – $11,295,680
  • St Kilda – $9,216,131
  • Western Bulldogs – $9,206,996
  • North Melbourne – $8,035,194
  • Gold Coast – $7,301,203
  • Brisbane – $6,057,458
  • GWS – $4,418,738 (includes merch)

Corporate & Marketing Sales

  • Collingwood – $21,670,974
  • Sydney – $19,784,794
  • Adelaide – $18,559,968
  • Essendon – $16,032,723
  • Hawthorn – $15,536,294
  • Richmond – $15,450,025
  • Geelong – $15,289,882
  • Carlton – $14,198,228
  • Western Bulldogs – $12,880,320
  • GWS – $12,055,674
  • Melbourne – $11,287,779
  • North Melbourne – $9,160,352
  • Brisbane – $8,886,961
  • West Coast – $7,448,739 (plus $13,454,045 in corporate hospitality).
  • St Kilda – $6,738,219
  • Gold Coast – $6,494,108 (inc supply rights income)
  • Fremantle – $6,224,447

Merchandise

  • West Coast – $3,939,331
  • Geelong – $2,368,611
  • Essendon – $1,844,974
  • Hawthorn – $1,840,054
  • Fremantle – $1,414,662
  • Carlton – $1,372,793
  • Western Bulldogs – $1,195,131
  • Melbourne – $1,081,232
  • Sydney – $766,558
  • North Melbourne – $765,518
  • Brisbane – $714,133
  • St Kilda – $513,703
  • Richmond – see Membership & Ticket Sales

Social Club, Function Centres (Pokies/Hospitality) Revenue

  • Collingwood – $22,897,421
  • Carlton – $19,672,818
  • Hawthorn – $19,648,819
  • Brisbane – $16,137,792
  • Geelong – $12,587,063
  • Richmond – $7,670,839
  • Port Adelaide – $7,069,142
  • Melbourne – $4,192,076
  • St Kilda – $2,577,679

Social Club, Function Centres (Pokies/Hospitality) Profit

  • Collingwood – $6,642,264
  • Carlton – $$3,543,512
  • Brisbane – $2,998,984
  • Essendon – $2,234,970
  • Melbourne – $1,445,512
  • St Kilda – $952,702
  • Richmond – $771,192
  • Port Adelaide – $295,200
  • Geelong – Expenses not available.
  • Hawthorn – Expenses not available.

Football Department

  • Collingwood – $30,592,495 (“Teams expenses”)
  • GWS – $28,497407
  • Melbourne – $26,849,219 (Mens and Womens)
  • Sydney – $26,280,916
  • Geelong – $25,861,711
  • Brisbane – $25,793,70
  • Fremantle – $25,798,135
  • St Kilda – $25,659,989.
  • Carlton – $ 25,436,372
  • Western Bulldogs – $24,965,803
  • Essendon – $24,957,531
  • North Melbourne – $24,635,838

Womens Football Costs

  • Melbourne – $1,042,352

Assets

  • West Coast – $106,229,217
  • Hawthorn – $51,592,955
  • Western Bulldogs – $45,804,532
  • Essendon – $36,079,656
  • Collingwood – $32,690,470
  • Richmond – $31,364,372
  • Fremantle – $15,302,214
  • St Kilda – $14,757,811
  • Geelong – $13,567,206
  • Melbourne – $13,109,164
  • North Melbourne – $11,526,082
  • Carlton – $9,521,887
  • Adelaide – $8,350,563
  • GWS – $8,338,398
  • Port Adelaide – $7,211,142
  • Sydney – $2,711,514
  • Gold Coast – ($421,303)
  • Brisbane – ($13,364,495)