A reccord SA Origin crowd and 3.421m tune in for State of Origin 1

A record crowd of  48,613 has attended Origin I at Adelaide Oval, the best attendance for a Rugby League match in South Australia.

Rugby league’s season of record-breaking TV ratings has continued on State of Origin night. Channel Nine finished with its highest Origin audience since game one in 2018, attracting a viewership of 3.421m – up 300,000 on the game three decider last year.

Overnight ratings

  • Nine Metro 1.981m
  • Syd 804k Melnb 252k Bris 698k Adl 118k Per 110k
  • up 11.04% on 2022 Origin I and the Highest rating Origin match since Origin I 2021
  • Prematch 998k
  • Postmatch 712k
  • Regional 904,000
  • BVOD: 536,000

Origin 1 is the 21st highest rating Origin match since 2003, the 11th highest rating Game 1 since 2003, and at 3.421m is ahead of the overall average since 2003 of 3.301m viewers per game

Nine’s coverage of State of Origin Game I gave the network a soaring win with a 50.5% overall share on Wednesday night, as the match aired to almost two million metro viewers.

In Adelaide Origin I ratings up 40% from 84,000 in 2020 when it was last held at the Oval to 118k in 2023.

  • Total Origin ratings were the highest since Origin 1 2018.
  • Origin metro ratings were the highest since Origin II 2020.
  • Origin regional ratings were the highest since Origin 1 2019
  • BVOD ratings are the highest ever. BVOD ratings now make up 15% of the ratings for Origin

Origin 1 is the 21st highest rating Origin match since 2003, the 11th highest rating Game 1 since 2003, and at 3.421m is ahead of the overall average since 2003 of 3.301m viewers per game

BVOD

Origin 1 2019 had a BVOD rating of just 69,000 – over the last 4 years BVOD ratings have risen by 676%, while the standard tv broadcast ratings have dropped 10% over the same period. Last night was a record, despite technical difficulties that affect new users trying to sign up to the 9NOW service.

Total Television and VOZ

  • Nine 3.311m
  • Metro 1.802m
  • Reg 973,000
  • BVOD 536,000
  • Prematch 1.659m
  • Postmatch 1.235m

Foxtel

Despite no live coverage of the game itself Origin coverage was 3 of the top 4 slots on Subcription tv

  • #1 Origin footy on Fox 75,000
  • #2 Live origin footy on Fox 53,000
  • #4 Live origin footy on Fox 40,000
  • #11 G1 2023: NSW/QLD 22,000

According to Nine

  • State of Origin – Game 1 is the highest rating program of the year
  • State of Origin – Game 1 is the highest rating match since Game 1 in 2018
  • State of Origin – Game 1 smashed live streaming records, achieving the highest ever Live BVOD Audience of all time against all broadcasters.
  • State of Origin – Game 1 2023 up on last year State of Origin Match 1 by +11.9% Metro, 22.1% Regional, 26.1% BVOD and 16.5% TTL TV
  • State of Origin – Game 1 2023 is the highest rating State of Origin game in Adelaide of all time
  • State of Origin Match recorded a Live BVOD Audience of 536,000 (+26% YoY)..
  • State of Origin Match completely dominated its timeslot with Total People and all key demos across the 5 City Metro and East Coast and in all major capital cities

Data Sources:

  • NineComms
  • Oztam Metropolitaton 5 city and Subscritpion Preliminary Reports
  • VOZ top 30 daily reports
  • Historical data from footyindustry.com and MediaweekAus

Media Reports

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